Jacobsen Salt Co.: Crafting Salt from Seawater with Google Workspace and Gemini

Jacobsen Salt Co. produces high-quality finishing salt from the Oregon coast's seawater, a process fraught with challenges due to the unpredictable nature of their raw material and environmental factors. From the varying salinity and minerality of seawater to external elements like weather and tides, every batch presents unique variables. Over the years, the company has continuously worked to refine a  robust, reliable system to meticulously track and analyze vast amounts of data to ensure consistent production and maintain the exceptional quality for which their brand is known. Their experienced saltmakers make decisions by coupling years of experience with day-to-day data, crucial for optimizing their artisanal salt-making process.

Jacobsen Salt Co. supports their operations with Google Workspace, moving from manual tracking to a unified, cloud-based platform. Google Workspace provides them with a suite of tools, including Google Sheets for comprehensive data analysis and production planning across their Netarts Bay and Portland operations, Google Drive for exclusive document storage and sharing, and Google Meet for seamless communication between their two locations. Every new employee receives a Google account during onboarding, ensuring everyone is connected and equipped to contribute to their shared digital workspace. With Gemini in Sheets, Jacobsen Salt Co. can further analyze their batch data, enabling them to make business decisions that marry art and science.

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