Upload conversion data to Facebook & LinkedIn to improve advertisement efficiency
Listing updated:June 10, 2024
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With the Supermetrics conversion uploader add-on, you can seamlessly get your offline and conversion data into popular advertising platforms, such as Facebook Ads and LinkedIn Ads. This enables you to automatically inform your advertising platforms which campaigns generate the best return, even in a cookieless tracking environment.

Ensure your offline data includes essential conversion details like conversion time, email address, and associated IP address. Our add-on will validate the data and offer tips on proper structuring.

With the data in place, you can easily use our add-on's sidebar to perform a one-off upload to the Facebook Conversion API or LinkedIn Conversion API or schedule automatic uploads. The scheduled upload feature continuously monitors your conversion data and automatically uploads any new conversions.

By running these uploads, Facebook or LinkedIn can efficiently match the conversion data with your ad campaigns. This allows Facebook/LinkedIn to identify the most effective ads and targeting, ultimately improving the campaign efficiency based on the obtained results. This in turn helps you achieve optimal outcomes for your ad spend.

Ensure future success in digital advertising. Proactively counter signal loss from 3rd party cookie depreciation and multi-touch attribution changes by uploading conversion data to the platform.

Currently, we support: 

set-up link: https://support.supermetrics.com/support/solutions/articles/19000154257-how-to-set-up-conversion-uploader-supermetrics-for-linkedin-in-google-sheets
Additional information
PricingFree of charge trial
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Conversion Uploader -- Supermetrics will ask for the permissions shown below. Learn more
Conversion Uploader -- Supermetrics will need access to your Google account
This will allow Conversion Uploader -- Supermetrics to :
View and manage spreadsheets that this application has been installed in
Display and run third-party web content in prompts and sidebars inside Google applications
Connect to an external service
See your primary Google Account email address
See your personal info, including any personal info you've made publicly available
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