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Stop losing revenue in Google Shopping because of disapproved products in the Google Merchant Center. This add-on lets you set custom alerts to keep you in control.
Listing updated:March 13, 2023
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Easily track changes in active and disapproved products in the Google Merchant Center. This add-on for Google Sheets helps you keep control over your products in Google Merchant Center, to help prevent losing revenue in Google Shopping. Whether you manage one account or over 50.

► Set custom alerts
► All your accounts in one overview
► Integrates with Google Data Studio

Set custom rules for alerts based on:
- Increase in disapproved products
- Disapproved products compared to all products
- Decrease in active products

You can schedule at which time the data is updated and when the alerts are sent.

A dashboard is created which displays the changes in all your accounts per country per destination (e.g. Google Shopping in NL).

Google Data Studio
The data is saved to a separate sheet in your spreadsheet for every day this add-on runs. Preferably you schedule this add-on to run every day. The data in the sheet is structured so it easily integrates with Google Data Studio. This allows you to create a chart with the changes in the statuses over time in Google Data Studio.

The add-on includes an easy setup sidebar to get you started in minutes.

Free trial - 14 days
By using the Merchant Center Alerts add-on for Google Sheets you automatically enter a 14 days free trial. If you wish to continue using the add-on after the free trial, please subscribe at

By installing this add-on, you agree to Adformatic's:
- Terms and conditions:
- Privacy Statement:
Additional information
PricingFree of charge trial
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Merchant Center alerts will ask for the permissions shown below. Learn more
Merchant Center alerts will need access to your Google account
This will allow Merchant Center alerts to :
View and manage spreadsheets that this application has been installed in
Display and run third-party web content in prompts and sidebars inside Google applications
Connect to an external service
Allow this application to run when you are not present
Send email as you
See your primary Google Account email address
See your personal info, including any personal info you've made publicly available
Manage your product listings and accounts for Google Shopping
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