Import Microsoft Advertising (Bing Ads) data to Google Sheets™. Easily configure, edit and schedule your Microsoft Advertising reports.
Listing updated:March 12, 2024
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This Google Sheets™ add-on helps you view and edit Microsoft Advertising (Bing Ads) data more easily in Google Sheets™.

✔ Easy to use Microsoft Advertising report configurator.
✔ Schedule your reports to run and update automatically.
✔ Receive an email when your report is ready.
✔ Edit reports with the sidebar or in the sheet.

► Free trail period - 14 days
You can use this Microsoft Advertising add-on for Google Sheets™ for free for 14 days. After that, a subscription will be required. If you find the add-on useful, please subscribe at:

► Create Microsoft Advertising reports
Reports can be created manually in the configuration sheet or using the add-ons sidebar. To use the sidebar, select "Extensions'' > "Microsoft Ads (Bing Ads) reporting by Adformatic" > "Create report" in the menu bar.
This will display a sidebar on the right side with which you can easily create a report configuration. The sidebar helps with the following:
✔ Look up Microsoft Advertising account information.
✔ Selecting fields, segments and metrics.
✔ Apply filters.
✔ Determine the sorting of the report.

When you are done, click on the button "Add report to sheet" and your report configuration will appear in the sheet called “Microsoft Advertising report configuration” (if this sheet does not already exist, it will be created).
You can go through these steps again to add another Microsoft Advertising report. You can also edit the reports in the sheet or copy the information in the sheet to a new column to create a new report.

► Edit Microsoft Advertising reports
There are two ways to edit reports after you have created them. In the add-on menu you can select "Edit report". A sidebar will open with a list of the report names currently in your sheet. You can select one and the sidebar will load your report configuration to the sidebar.
Another option is to edit the report configuration directly in the sheet.

► Run Microsoft Advertising reports
Go to "Extensions" > "Microsoft Ads (Bing Ads) reporting by Adformatic" > "Run reports" in the menu to run all the reports you have created.

► Schedule Microsoft Advertising reports to run automatically
Reports can be scheduled to run automatically. To do this, go to "Extensions" > "Microsoft Ads (Bing Ads) reporting by Adformatic" > "Set schedule".
A dialog will open in which you can indicate three things:
✔ Turning a schedule on and off.
✔ Choose the frequency, day and time.
✔ Set whether you want to receive an email if the execution of a report fails.

This add-on requires access to your Microsoft Advertising account. Your Microsoft Advertising performance data is never seen by Adformatic. 

This Google Sheets™ add-on "Microsoft Ads (Bing Ads) reporting by Adformatic" uses and transfers any information received from Google APIs to any other app in adherence to the Google API Services User Data Policy, including the Limited Use requirements. (Link to Google API Services User Data Policy:

By installing this add-on, you agree to Adformatic's:
- Terms and conditions:
- Privacy Statement:

- Bing, Bing Ads, Microsoft and Microsoft Advertising are trademarks of the Microsoft group of companies.
- Google Sheets™ is a trademark of Google LLC
Additional information
PricingFree of charge trial
Privacy policy
Terms of service
Microsoft Ads (Bing Ads) reporting by Adformatic will ask for the permissions shown below. Learn more
Microsoft Ads (Bing Ads) reporting by Adformatic will need access to your Google account
This will allow Microsoft Ads (Bing Ads) reporting by Adformatic to :
View and manage spreadsheets that this application has been installed in
Display and run third-party web content in prompts and sidebars inside Google applications
Connect to an external service
Allow this application to run when you are not present
See your primary Google Account email address
See your personal info, including any personal info you've made publicly available
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Digital Marketing Team
October 16, 2023
Fantastic customer support for our agency. We encountered an authentication issue with our Microsoft Ads account for the unattended/scheduled pulls of data via the API into Google Sheets. The Adformatic team were so helpful and methodical. They must have some decent diagnostics in place as we were not able to provide much information to help them. They patched the issue within a week and I am happy to say it now works as intended. Thanks again!
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