Send mass personalized emails with your Gmail™. Track each email in real-time from Sheets™.
Listing updated:February 26, 2024
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Works with:
15M+
Overview
YAMM is the most popular mail merge for Gmail™ and Google Sheets™. 

Send bulk personalized emails from your Gmail™ account to a contact list stored in Google Sheets™, and track if recipients open, click, respond, bounce or unsubscribe in real-time directly from your spreadsheet.

YAMM emails will land in the primary inbox more often than other solutions as emails are sent from your Gmail™ account.

With YAMM, you can use Gmail™ drafts to send your email campaign, making it easy to insert attachments, images, cc, bcc, signatures, as well as spell-check or use Gmail™ templates™.

With YAMM it’s very easy to segment your email blast from the comfort of Google Sheets™, and send follow-ups to the right recipients.
If you need to send over 1500 emails, YAMM will automatically split the mass emailing over a few days.
YAMM automates email communication with Gmail™.
More details on https://yamm.com

GETTING STARTED

After having installed the YAMM add-on: 
1. Write your draft in Gmail™ with variables such as {{First name}}.
2. List your contacts in a Google Sheet™ spreadsheet and the personalized data needed for your draft.
3. Launch YAMM from the “Extensions” menu, receive a test email to make sure everything works.
4. Click “Send emails” in YAMM to send all emails in one click!
5.Track the results in real-time from your spreadsheet.

If you want to write a good draft quickly, you can use ChatGPT. Open ChatGPT, ask it to write your email and copy/paste the contents into your Gmail™ draft. You can easily tell it to include mail merge markers in the draft.
Even more powerful though is using the GPT for Sheets add-on to bulk write 100% personalized emails directly in your spreadsheet, that you can then easily send with YAMM.


PRICING

➤ Free mail merge plan: 50 emails / user / day
➤ Paid plans: https://yamm.com/pricing

USE CASES

Whether it be for personal or professional use, Yet Another Mail Merge has something for everyone to save time sending emails.
➤ Outbound sales: drive and generate new leads through targeted cold emails. YAMM is easier to use than complex sales automation like Woodpecker or marketing automation tools like Hubspot as it lets you create a simple CRM on top of Google Sheets™ and Gmail™.
➤ Link building: acquire more hyperlinks in less time thanks to YAMM’s personalized emails and links.
➤ Talent sourcing: source new and better candidates with personalized job descriptions.
➤ Education: communicate with your students or their parents all at once with personalized emails.
➤ Nonprofits, NGOs, and political organizations can create campaigns to find new voters, communicate with donors, and inform their members.
➤ Event invitations: for webinars, conferences, job-dating, meetups, weddings, fairs, etc.
➤ Google Forms™ email notifications: notify your form respondents after they’ve answered and send those submissions to the relevant people.
➤ Send a PR campaign to journalists, bloggers and influencers on platforms. 
➤ Send individual download links for a new internal app or corporate profile pictures to your employees.
➤ Send personalized Christmas wishes, holiday greetings, and Happy New Year’s emails.
➤ Send personalized thank you emails to friends, family, colleagues, recruiters, crowdfunding members, or upvoters.
➤ Send payment or rent reminders to a list of clients with their invoice attached.
➤ Send periodic newsletters on your latest products, features, or news.
➤ Distribute personalized invites to events and meetings.
➤ Announce a new feature to a select number of users that asked for it through support channels.
➤ Sales, marketing representatives, and recruiters can easily create targeted outbound campaigns by extracting their contact list from Salesforce.
➤ Account managers can manage their portfolio of clients, whether in an enterprise or Shopify store.

Our users come from all types and sizes of organizations, industries, and locations. 

MAIN BENEFITS AND FEATURES


Composing Features

➤ Create your message directly in Gmail™: you can use saved Gmail™ templates and Gmail™ Layouts.
➤ Personalize subject lines, email body, links, images to make your emails as convincing as possible.
➤ Send mail merge with attachments
➤ Send personalized attachments to each email (upload files to Google Drive™ and use YAMM to attach them to your email campaigns).
➤ Send individual PDF or GIF attachments with Gmail™
➤ Insert personalized links / images to each email (no need for HTML, just use the functions =HYPERLINK() and =IMAGE() in your sheet).
➤ Send a test email to review your email before sending it to all your recipients.
➤ Create beautiful email templates with Gmail™ Layouts
➤ Write your email in HTML and CSS directly inside your Gmail™ draft.
➤ Use media queries with HTML in your Gmail™ draft to send responsive emails that are mobile friendly.
➤ Import contacts data in one click (name, email, phone number…) from Google Contacts™.
➤ Add unsubscribe links and easily remain compliant with CAN-SPAM and other email delivery rules.
➤ Automatic merge stop if there are too many consecutive bounces in a row.

Tracking Features

➤ Track opens, clicks, and responses for each email sent.
➤ Track bounces.
➤ Track unsubscribes.
➤ All tracking happens in real time from the spreadsheet.
YAMM enables you to turn Gmail™ into a mail tracker for emails sent with YAMM.

Sending Features

➤ Automate sending personalized emails by sending many emails in one click.
➤ Follow up on your previous campaign to a target group: people who opened, people who didn’t open, people who didn’t answer, to all your contact list, or to new contacts that have been added through Zapier.
➤ Segment contacts and follow-up effortlessly using Google Sheets™ filters or one of YAMM’s predefined follow-up helpers.
➤ Schedule your mail merge to go out at the right time to increase the open rate.
➤ Send using email aliases you prefer and configure personalized or global cc and bcc addresses.
YAMM is Gmail™’s multi-send with tracking and personalization on top.

Bonus Features

➤ Create quick email surveys that recipients can answer in one single click from their inbox. 
➤ Send email notifications when your Google Form™ gets a submission. Notifications can be sent to respondents and/or other people.
➤ Automatically split your campaign over multiple days if you need to send over 1500 emails.
➤ Be warned of future bounces.
➤ Follow up as a reply in the same thread and make it easy for recipients to get full context.
➤ Access all past campaigns from your personal dashboard on: https://app.yamm.com. 

THE YAMM ADVANTAGE

➤ YAMM has an up to 20x open and click rate compared to traditional email solutions such as Mailchimp.
➤ YAMM lets you use the tools you know and love such as Gmail™ and Google Sheets™. You don’t have to learn a complicated user interface.
➤ YAMM has some cool features like tracking responses, following up in the same thread, sending one-click surveys, sending Google Form™ notifications, etc.
➤ YAMM integrates seamlessly with Gmail™: you can write your draft in Gmail™ and use Gmail™ saved templates. Easily find your mail merges from your Gmail™ inbox thanks to labels. You can also use the companion Dashboard Gmail™ add-on to better manage your mail merges from your inbox.
➤ YAMM integrates with Google Sheets™: YAMM plays well with filtered, hidden or added rows, with HYPERLINK() and IMAGE() formulas, and updates the rows’ status in real-time. YAMM also works with Google Forms™ connected to Google Sheets™.
➤ YAMM has a world class customer support team that works around the clock.
➤ YAMM is built by the company behind AODocs, Awesome Table, and Form Publisher, which has some of the best Google Workspace™ expertise in the world.



HELP CENTER

Do you need some help with YAMM? 
➤  We have an extensive documentation website with many examples available here: https://support.yet-another-mail-merge.com/
➤ You can also contact our lovely support agents directly here: https://support.yet-another-mail-merge.com/hc/en-us/requests/new
➤ Send your first mail merge tutorial: https://support.yet-another-mail-merge.com/hc/en-us/articles/115003400145
➤ Video tutorials: https://www.youtube.com/channel/UCoC_M40gn7JsL4HBpFyZq3Q/videos?flow=list&view=0&sort=p
In our help center, you will notably learn:
How to send mass customized emails
How to avoid spam filters
How to insert customized links with =HYPERLINK()
We also have a blog where you can learn:
How to create a newsletter in Gmail™
How to track emails in Gmail™


PRIVACY & COMPLIANCE - ISO 27001 - GDPR - HIPAA - FERPA - COPPA

Talarian, the company behind YAMM, is ISO 27001 certified.

Your data stays in your Google Sheets™ and your Gmail™ account. YAMM is GDPR compliant as we do not store or transfer any personal data. This is because your data (mailing list) is stored in your Google Sheets™ and is never saved in our database.

Our YAMM DPA is available online and is incorporated by reference to the Terms of Service that you (or your domain admin) accepts when starting using the application.

YAMM has been certified by iKeepSafe to be FERPA and COPPA compliant.

All those provisions make Yet Another Mail Merge safe to use.

Please find all the information you need about privacy, GDPR, HIPAA, FERPA, COPPA, our DPA and BAA here: https://support.yet-another-mail-merge.com/hc/en-us/categories/360000312213

OUR OTHER PRODUCTS
 
If you like YAMM, you might like our other add-ons:
Awesome Table: import data in Google Sheets™, make Google Sheets™ data accessible on your website
Form Publisher: generate documents from Google Forms™


Google Workspace™, Gmail™, Google Sheets™ and Google Drive™ are trademarks of Google LLC.
Additional information
PricingFree of charge with paid features
Developer
Privacy policy
Terms of service
Yet Another Mail Merge: Mail Merge for Gmail will ask for the permissions shown below. Learn more
Yet Another Mail Merge: Mail Merge for Gmail will need access to your Google account
This will allow Yet Another Mail Merge: Mail Merge for Gmail to :
See and download all your Google Drive files
See, edit, create, and delete all your Google Sheets spreadsheets
View your email messages when the add-on is running
Run as a Gmail add-on
Manage drafts and send emails
Read, compose, and send emails from your Gmail account
View your email messages and settings
See, edit, create, or change your email settings and filters in Gmail
Manage your sensitive mail settings, including who can manage your mail
See, edit, download, and permanently delete your contacts
See, edit, download, and permanently delete your contacts
Display and run third-party web content in prompts and sidebars inside Google applications
Connect to an external service
Allow this application to run when you are not present
Send email as you
View and manage data associated with the application
See your primary Google Account email address
See your personal info, including any personal info you've made publicly available
View your installed application's licensing information
Reviews
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Janine Zieg
February 22, 2024
YAMM is a great app - user friendly. And their Support Team is fantastic - they got right back to me and answered my question. That said, I wish I could get more than 400 emails a day.
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Midhat Farooq
September 6, 2023
Easy to use, works perfectly! YAMM is one of the best mail merge softwares our team has used. It is extremely easy/straightforward to learn, the functionality/features are exactly what you need (e.g. being able to CC additional recipients, sending a reminder email to the same recipients, etc), and the customer service is quick and helpful!
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Anup Nathani
October 18, 2023
DEAR ALL PLZ DONT SUBCRIBE FOR THIS SOFTWARE AFTER SUBCRIPTION ALSO YOU ARE ONLY ALLOWED TO SEND 1000 TO 2000 MAIL AND GOOGLE WILL SUSPEND OR BLOCK YOUR EAMIL ID WE JUST SUBCRIBE FOR 1500 MAIL DAILY FOR 1 YEAR BUT IN 2 DAYS OUR EMAIL ID SUSPENDED AND WE TOLD THEM TO GIVE STATIC IP FOR THE SAME TO SOLVE THE ISSUE. THEY ARE NOT GIVING THAT ALSO.... WASTE OF MONEY
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Nicki Dennis
February 16, 2024
Works beautifully, easy to use for all team members. Going into our 8th year with this service now. Support is always professional, friendly, and helpful.
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Marlena Segi
October 3, 2023
So easy to install, use, & track email campaigns! The Support Team is accessible, courteous, and very helpful in assessing issues to provide solutions.
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Zion Web Services
July 27, 2023
Having explored numerous Excel mail merging tools, I must say that YAMM stands out as an exceptional and unique option. Its free tracking capabilities for open rates, click rates, and bounce rates are truly impressive, especially considering it allows tracking for up to 50 mails per day. The level of customer support provided by YAMM surpasses other mail merge tools I've tried in the past. They are prompt, knowledgeable, and genuinely helpful, making the whole experience delightful. While they offer a collection of how-to videos, I found their extension to be so intuitive and user-friendly that the videos may not even be necessary. YAMM's features, combined with its zero cost, make it a no-brainer for anyone seeking a reliable mail merge solution. I wholeheartedly recommend giving it a try—I'm confident you won't regret it!
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Phil Naughton
July 19, 2023
I am an IT professional. I have used this product on behalf of my client for several mailings that needed a personalised attachment. Because I have full control over the file naming convention of the attachments, I found it relatively straightforward to manage and verify the link between the email address and the attachment (GDPR!); although a comma in the filename causes unexpected results in the YAMM file import matching algorithm (interpreted as a list separator?). I would also like to see bounce messages going to my alias email address (a GMail delegated account) rather than to my account, and the bounce stats thereby working as I would need. Despite this I think this app deserves 5 stars. With regard to support, I needed to transfer the administration of our 5-user Team licence to a member of staff at the client, and this was managed very quickly by the support team. 5 stars again. On my 2nd support call with regard to data merge markers, my issue could not be resolved (it's pretty esoteric regarding the parsing of "$&" in the source data), but the response was quick and the explanation demonstrated an excellent grasp of the technical problem. Still 5 stars
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Marilyn Gonzalez
September 19, 2023
YAMM is very easy to learn and use! It is also very affordable - a big plus! You will also be pleased to hear that YAMM provides excellent support to its customers - very responsive and super helpful. I highly recommend YAMM for anyone in need of a mail merge platform (that includes email tracking) for their business or job!
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Tajae Francis
June 15, 2023
Interestingly YAMM free version was absolutely fine, no issue, 5 stars, etc. However, when I needed to start sending personalized emails to larger groups, I opted to use the professional tier as my work primarily uses Google Workspace. I used it for an important, time-sensitive project with a segment group of 4,000 or so emails. At the professional tier, you get a quota of 1,500 emails per day. Sounds great, except for the fact that I don't know what happened to the rest of the segment and why YAMM did not automatically send the emails the next day (or the following days after) as it claims it will. I logged into YAMM to see the results of my email only to find out that it never sent it to the rest of my segment, only the first 1,500 emails in my Google sheet. I didn't get an error message at all and the Google sheet still lists the rest of the emails that should have gotten one but never did as "Scheduled". My draft email and the Google sheet weren't deleted. Not sure what happened to cause this as the error message that was displayed said it would retry sending it, but it never did. Aside from the inconvenience of this, I think this is still a good product.
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Terri Bailey
July 21, 2023
YAMM is a great resource. As a small start-up with limited revenue, YAMM allows me to create email marketing campaigns, track subscriptions and keep my email list up to date for free! The how to and help videos are easy to follow. Which is a big deal for a almost 60 something you're all trying to navigate this virtual world. Sending out mass but personalized emails is a game changer. I have been recommending this service to my friends and colleagues for more than a year now. An additional bonus? Customer service actually replies to your emails with practical, hands-on, recommendations to solve your challenges. Using YAMM is a win-win!
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