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Send mass personalized emails with your Gmail™ account. Track engagement of each email in real-time. All from the comfort of Google Sheets™.
Listing updated:May 4, 2022
Works with:
10,000,000+
Overview
YAMM is a mail merge tool for Gmail™ and Google Sheets™. It enables you to send bulk personalized emails from your Gmail™ account to a contact list stored in Google Sheets™, and track if recipients open, click, respond, bounce or unsubscribe in real-time directly from their spreadsheet.
With YAMM, you can use Gmail drafts to send your email campaign, making it easy to insert attachments, images, cc, bcc, signatures, as well as spell-check or use Gmail templates™.
With YAMM it’s very easy to segment your email blast from the comfort of Google Sheets™, and send follow-ups to the right recipients.
If you need to send over 1500 emails, YAMM will automatically split the mass emailing over a few days.

GETTING STARTED

After having installed the YAMM add-on: 
1. Write your draft in Gmail™ with template variables such as {{First name}}.
2. List your contacts in a Google Sheet™ and add personalized data based on your draft.
3. Launch YAMM via the add-on menu, receive a test email to make sure everything works, then send your email blast to your contact list
4.Track the results in real-time from your spreadsheet.
5. (optional) Send a follow up

PRICING

➤ Free plan: 50 emails / user / day
➤ Paid plans: https://yamm.com/pricing

USE CASES

Whether it be for personal or professional use, Yet Another Mail Merge has something for everyone.
➤ Outbound sales: drive and generate new leads through targeted cold emails. YAMM is easier to use than complex sales automation like Woodpecker or marketing automation tools like Hubspot as it lets you create a simple CRM on top of Google Sheets™ and Gmail™.
➤ Link building: acquire more hyperlinks with less time thanks to YAMM’s personalized emails and links.
➤ Talent sourcing: source new and better candidates with personalized job descriptions.
➤ Education: communicate with your students or their parents all at once with personalized emails.
➤ Non-profit and political organizations can create campaigns to find new voters, communicate with donors, and inform their members.
➤ Event invitations: for webinars, conferences, job-dating, meetups, weddings, fairs, etc.
➤ Google Form™ email notifications: notify your form respondents after they’ve answered and send those submissions to the relevant people.
➤ Send a PR campaign to journalists, bloggers and influencers on platforms. 
➤ Send individual download links for a new internal app or corporate profile pictures to your employees.
➤ Send personalized Christmas wishes, holiday greetings, and Happy New Year’s emails.
➤ Send personalized thank you emails to friends, family, colleagues, recruiters, crowdfunding members, or upvoters.
➤ Send payment or rent reminders to a list of clients with their invoice attached.
➤ Send periodic newsletters on your latest products, features, or news.
➤ Communicate covid related news to your community or organization
➤ Distribute personalized invites to events and meetings.
➤ Announce a new feature to a select number of users that asked for it through support channels.
➤ Sales, marketing representatives, and recruiters can easily create targeted outbound campaigns by extracting their contact list from Salesforce.
➤ Account managers can manage their portfolio of clients, whether in an enterprise or Shopify store.

Our users come from all types and sizes of organizations, industries, and locations. 

MAIN BENEFITS AND FEATURES


Composing Features

➤ Create your message directly in Gmail™ (you can use saved Gmail™ templates).
➤ Personalize subject lines, email body, links, images to make your emails as convincing as possible.
➤ Send mail merge with attachments
➤ Send personalized attachments to each email (upload files to Google Drive™ and use YAMM to attach them to your email campaigns).
➤ Insert personalized links / images to each email (no need for HTML, just use the functions =HYPERLINK() and =IMAGE() in your sheet).
➤ Send a test email to review your email before sending it to all your recipients.
➤ Create beautiful and responsive templates with HTML and CSS.
➤ Write your email in HTML and CSS directly inside your Gmail™ draft.
➤ Use media queries with HTML in your Gmail™ draft to send responsive emails that are mobile friendly.
➤ Import contacts data in one click (name, email, phone number…) from Google Contacts™.
➤ Add unsubscribe links and easily remain compliant with CAN-SPAM and other email delivery rules.
➤ Automated check to let you know if you should change something to avoid being blacklisted by spam filters.

Tracking Features

➤ Track opens, clicks, and responses for each email sent.
➤ Track bounces.
➤ Track unsubscribes.
➤ All tracking happens in real time from the spreadsheet.

Sending Features

➤ Follow up on your previous campaign to a target group: people who opened, people who didn’t open, people who didn’t answer, to all your contact list, or to new contacts that have been added through Zapier.
➤ Segment contacts and follow-up effortlessly using Google Sheets™ filters or one of YAMM’s predefined follow-up helpers.
➤ Schedule your mail merge to go out at the right time to increase the open rate.
➤ Send using email aliases you prefer and configure personalized or global cc and bcc addresses.

With the Gmail™ sidebar add-on, you can do the following, directly from Gmail™:

➤ Access and track your latest mail merges
➤ Easily find your mail merge spreadsheets
➤ Handle unsubscribes

Bonus Features

➤ Create quick email surveys that recipients can answer in one single click from their inbox. 
➤ Send email notifications when your Google Form™ gets a submission. Notifications can be sent to respondents and/or other people.
➤ Automatically split your campaign over multiple days if you need to send over 1500 emails.
➤ Be warned of future bounces.
➤ Follow up as a reply in the same thread and make it easy for recipients to get full context.
➤ Access all past campaigns from your personal dashboard on our website: https://app.yamm.com. 

THE YAMM ADVANTAGE

➤ YAMM has an up to 20x open and click rate compared to traditional email solutions such as Mailchimp.
➤ YAMM lets you use the tools you know and love such as Gmail™ and Google Sheets™. You don’t have to learn complicated user interface.
➤ YAMM has some cool features like tracking responses, following up in the same thread, sending one-click surveys, sending Google Form™ notifications, etc.
➤ YAMM integrates seamlessly with Gmail™: you can write your draft in Gmail™ and use Gmail™ saved templates. Easily find your mail merges from your Gmail™ inbox thanks to labels. You can also use the companion Dashboard Gmail™ add-on to better manage your mail merges from your inbox.
➤ YAMM integrates with Google Sheets™: YAMM plays well with filtered, hidden or added rows, with HYPERLINK() and IMAGE() formulas, and updates the rows’ status in real-time. YAMM also works with Google Forms™ connected to a Google Sheet™.
➤ YAMM has a world class customer support team that works around the clock.
➤ YAMM is built by the company behind AODocs, Awesome Table, and Form Publisher, which has some of the best Google Workspace™ expertise in the world.



HELP CENTER

Do you need some help with YAMM? 
➤  We have an extensive documentation website with many examples available here: https://support.yet-another-mail-merge.com/
➤ You can also contact our lovely support agents directly here: https://support.yet-another-mail-merge.com/hc/en-us/requests/new
➤ Send your first mail merge tutorial: https://support.yet-another-mail-merge.com/hc/en-us/articles/115003400145
➤ Video tutorials: https://www.youtube.com/channel/UCoC_M40gn7JsL4HBpFyZq3Q/videos?flow=list&view=0&sort=p


PRIVACY & COMPLIANCE - ISO 27001 - GDPR - HIPAA - FERPA - COPPA

Talarian, the company behind YAMM, is ISO 27001 certified.

Your data stays in your Google Sheets™ and your Gmail™ account. YAMM is GDPR compliant as we do not store or transfer any personal data. This is because your data (mailing list) is stored in your Google Sheets™ and is never saved in our database.

Our YAMM DPA is available online and is incorporated by reference to the Terms of Service that you (or your domain admin) accepts when starting using the application.

Upon completion of DPA, it is stipulated that: The application of lawful data transfer mechanisms for our customers who wish to transfer personal data to a third country (outside the EEA) in accordance with Article 45 or 46 of the GDPR, relies on entering into Standard Contractual Clauses or offer any alternative transfer solution if requested (for example, the EU-U.S. Privacy Shield).

On July 16, 2020, the Court of Justice of the European Union issued a judgment declaring as “invalid” the European Commission’s Decision (EU) 2016/1250 of 12 July 2016 on the adequacy of the protection provided by the EU-U.S. Privacy Shield. As a result of that decision, the EU-U.S. Privacy Shield Framework is no longer a valid mechanism to comply with EU data protection requirements when transferring personal data from the European Union to the United States. 
However, Talarian does not depend on the Privacy Shield mechanism. Rather, Talarian relies on the Standard Contractual Clauses to transfer all of its users’ EEA personal data in compliance with the GDPR. The Court confirmed that such Standard Contractual Clauses remain a valid data export mechanism. The Standard Contractual Clauses are referenced in and automatically apply through Talarian' Data Processing Addendum, which you can find here.
This means that our users can take comfort that their EEA personal data continues to be protected to European standards in compliance with applicable data protection laws including GDPR.

YAMM has been certified by iKeepSafe to be FERPA and COPPA compliant.

All those provisions make Yet Another Mail Merge safe to use.

Please find all the information you need about privacy, GDPR, HIPAA, FERPA, COPPA our DPA and BAA here: https://support.yet-another-mail-merge.com/hc/en-us/categories/360000312213

OUR OTHER PRODUCTS
 
If you like YAMM, you might like our other add-ons:
Awesome Table: most popular Google Sheets™ visualization tool for websites
Form Publisher: most popular document merge tool for Google Forms™
Additional information
PricingPaid with free features
Privacy policy
Terms of service
Yet Another Mail Merge: Mail Merge for Gmail will ask for the permissions shown below. Learn more
Yet Another Mail Merge: Mail Merge for Gmail will need access to your Google account
This will allow Yet Another Mail Merge: Mail Merge for Gmail to :
See and download all your Google Drive files
See, edit, create, and delete all your Google Sheets spreadsheets
View your email messages when the add-on is running
Run as a Gmail add-on
Manage drafts and send emails
Read, compose, and send emails from your Gmail account
View your email messages and settings
See, edit, create, or change your email settings and filters in Gmail
Manage your sensitive mail settings, including who can manage your mail
See, edit, download, and permanently delete your contacts
See, edit, download, and permanently delete your contacts
Display and run third-party web content in prompts and sidebars inside Google applications
Connect to an external service
Allow this application to run when you are not present
Send email as you
View and manage data associated with the application
View your country, language, and timezone
View your installed application's licensing information
See your primary Google Account email address
See your personal info, including any personal info you've made publicly available
Reviews
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Vanesa Garelli
July 22, 2019
You have the option to rate the app with 5stars to get +50 free emails per day. I did it but never got them. So, I changed the review to 4 stars and now they took 15 emails out from my daily quota. It sucks.
Is this review helpful?
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A User of Yet Another Mail Merge: Mail Merge for Gmail
November 27, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on Дуже круте доповнення!!!
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A User of Yet Another Mail Merge: Mail Merge for Gmail
May 8, 2020
Pretty helpful. I wish it had more email limit from the start itself.
Is this review helpful?
Yes
No
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A User of Yet Another Mail Merge: Mail Merge for Gmail
June 19, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
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A User of Yet Another Mail Merge: Mail Merge for Gmail
March 14, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
Profile Picture
A User of Yet Another Mail Merge: Mail Merge for Gmail
June 19, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
Profile Picture
A User of Yet Another Mail Merge: Mail Merge for Gmail
July 4, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
Profile Picture
A User of Yet Another Mail Merge: Mail Merge for Gmail
March 14, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
Profile Picture
A User of Yet Another Mail Merge: Mail Merge for Gmail
November 8, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
Profile Picture
A User of Yet Another Mail Merge: Mail Merge for Gmail
February 27, 2019
Pretty helpful. I wish it had more email limit from the start itself. I put in a review for extra emails but it still didn't reflect on my YAMM Add on
Is this review helpful?
Yes
No
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