How Flashpoint is building a productive, happy workforce with Gemini for Google Workspace

“The biggest impact we're seeing from Gemini today is a huge boost in productivity. With Gemini helping with the more mundane tasks, our teams can focus on the ones that matter the most.”
                                                                                                                                                                                                                                                                                             — Tyler Predale, director of IT, Flashpoint

Snapshot: With Gemini for Google Workspace, Flashpoint is improving efficiency and productivity across its workforce, allowing employees to focus on the work that counts. 

Find out how Flashpoint is using Gemini to:

• Communicate and collaborate more effectively
• Maximize ROI
• Increase employee satisfactionDedicate more time to keeping customers secure

The key to securing businesses against emerging threats

In a world of increasingly complex security challenges, Flashpoint uses threat data and intelligence to help organizations quickly identify cyber threats and protect their people, assets, and places. 

Key to Flashpoint’s success is enabling its global teams to work efficiently together. As a remote-first company in a highly sensitive industry, Flashpoint needed to find a way to make this cross-border collaboration as smooth as possible, while maintaining robust security. 

Removing the barriers to collaborating across borders

Flashpoint chose Google Workspace to enable its employees to stay connected and collaborate in real time to get work done, wherever they are. 

“Flashpoint was born on Google Workspace and it’s helped us grow to where we are today,” says Tyler Predale, Director of IT at Flashpoint. “As a remote company, being able to collaborate across the globe in a secure manner is paramount.”

With Google Docs, Slides, and Sheets, Flashpoint’s remote teams can work on the same documents, such as sales presentations and marketing materials, in real time. “They can see each other’s notes, add comments, and truly collaborate as if they were sitting next to each other,” Predale explains. 

Google Meet, meanwhile, is Flashpoint’s go-to meeting tool, bringing teams in different regions closer together and enabling them to stay connected through secure video calls. By reducing friction between teams and enabling smooth, efficient collaboration, Flashpoint employees can focus on what matters, delivering the best threat data and intelligence.

Improving productivity and job satisfaction with Gemini for Google Workspace

Now, with Gemini for Google Workspace, Flashpoint can work even more efficiently by incorporating generative AI into a wide range of workflows to increase productivity. 

As cyber security specialists, Flashpoint made security a key consideration when choosing its generative AI solution. “As a company that takes security very seriously, data security and privacy were paramount,” explains Predale. “That's where Gemini really checked the box for us. We know that our data is protected and we can focus on collaborating and getting the full productivity advantages of generative AI.” 

How Flashpoint puts Gemini to work:

• Communication: When faced with a blank page at the start of an email or document, people can take time to get started. Now, with Gemini’s Help me write feature in Docs and Gmail, Flashpoint employees can create content faster, allowing them to spend more time focused on other tasks. For those with English as a second language who found written communications challenging, Gemini is enabling them to write with confidence and communicate more effectively.
• Ideation and research: Flashpoint’s marketing team needs to generate a large amount of content. With Gemini, they can research topics more quickly, brainstorm ideas for campaigns, and experiment with different copy variants, helping them to conceive and create marketing materials more quickly.
• Coding: Flashpoint’s IT team works around the clock to protect customers against emerging cyber threats. Developers now use Gemini to help them write Python scripts and create documentation, allowing them to dedicate more time to product innovation.
• Hardened security: Securing businesses is what Flashpoint does best. With Gemini’s robust security and privacy commitments protecting customer data, Flashpoint can focus on developing even stronger cyber threat intelligence services for its customers. 

With Gemini improving efficiency across the organization, Flashpoint employees can produce more work in a shorter time. “That time equates to money,” says Predale. “Gemini for Google Workspace has had a really positive impact on our ROI.” 

Gemini has had a positive impact on morale, too. With Gemini handling the more mundane tasks, Flashpoint employees can focus on the more creative, valuable parts of their job. “Through our surveys, we have seen that Gemini has helped improve employee satisfaction ” Predale explains.

Looking ahead

As Flashpoint expands its use of Gemini across the organization, Predale is confident there are even more efficiency gains to come: “We believe Gemini for Google Workspace is going to have profound impacts on the way we work, allowing our employees to focus on mission-critical tasks across the organization. The tool is constantly improving, it’s bringing in new features all the time, and we're excited about the roadmap ahead.”