AI classification helps prevent data loss and improve employees’ interactions with sensitive information.

Even though data security is paramount in today’s digital world, organizations struggle to label their data at scale, rendering label-based data protections less useful. This problem is solved by AI classification, automatically applying labels to both new and existing files in Google Drive.

Powered by privacy-preserving AI models that can be uniquely trained on specific customer needs, AI classification automatically identifies, classifies, and labels files in Google Drive. This helps organizations standardize data classification and achieve labeling consistency at scale. Labels can then be used to trigger rules on files that can and cannot be shared through data loss prevention (DLP) controls, lifecycle management policies, as well as auditing and reporting use cases.