Gemini for Google Workspace makes a splash on Shark Tank
Harris Beber
Senior Director, Google Workspace Marketing
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SIGN UPJacob Lyda and Kevin Mac started Tik Pik so that musicians could focus on what matters most — their music. Designed for guitar players of all levels, Tik Pik is a guitar pick that sticks to a guitar’s surface through nano-suction technology. Now guitarists don’t have to worry about losing their pick — or their stride — mid-performance. The two founders shared their story on the November 22 episode of the current season of Shark Tank.
Since their first appearance on the show last year during season 15, Tik Pik has been busy meeting the wave of demand for their product, with Gemini for Google Workspace helping them deliver for their customers.
The co-founders turn to AI to get more done in less time and to showcase their accomplishments, whether it’s using Gemini in Gmail to draft 30-day summaries of business highlights for partners like Mark Cuban or using Gemini in Slides to help design pitches for new brand partnerships.
Jacob Lyda says: “What used to take me 3 hours, now takes me 30 seconds. Everything is in Google Workspace, so it’s really seamless to go from one product to another. Whether you’re going from Docs to Gmail or Slides to Docs, it’s as easy as a click. It’s freed up so much time so we can do more of the things we’re passionate about.”
Mark Cuban, investor and a Shark Tank host since 2011, echoes this sentiment, sharing his own enthusiasm for AI. “Even small companies can benefit from AI. I put Gemini for Google Workspace, one of my favorite products, into all of my companies to help them become more efficient, more productive.”
How Gemini for Workspace is giving Shark Tank an AI boost
As the current season unfolds, we’re diving headfirst into the Shark Tank to showcase how Gemini for Workspace can help companies operate, scale, and better serve their customers. Starting with the most recent episode, Shark Tank viewers get a firsthand look at how six growing businesses use Gemini in Gmail, Docs, and other Workspace apps to streamline their operations and boost efficiency.
Stay tuned to Shark Tank to see the first season-long in-show integration with Disney Advertising and to discover how our innovative tools are helping empower businesses of all sizes to achieve their goals and thrive in today’s competitive market. Watch new episodes of Shark Tank on Fridays at 8 pm EST on ABC & Hulu.
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