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Tinna Rubber reduces tire waste and powers the circular economy with Google Workspace

Tinnarubber hero image

With Google Workspace, Tinna Rubber empowers its distributed teams to collaborate seamlessly over mobile devices to enable business expansion, while minimizing data loss and security risks.

Tinna Rubber logo

Founded in 1987, Tinna Rubber & Infrastructure Ltd operates manufacturing plants across India and the Middle East to convert end-of-life tires into downstream, value-added products.

Features used
Docs
Drive
Gmail
Google Meet
Sheets
Tinnarubber hero image

With Google Workspace, Tinna Rubber empowers its distributed teams to collaborate seamlessly over mobile devices to enable business expansion, while minimizing data loss and security risks.

Google Workspace Results

  • Achieves near-100% uptime with zero disruption to communications with Google Workspace

  • Improves email delivery rates by 95% with Gmail

  • Eliminates incidents of critical data loss with Drive

The new way to reduce the environmental and health risks of tire waste

“With Google Workspace, we can connect seamlessly by phone, tablet, or laptop across the organization, and the ease of use of Gmail, Calendar, and other applications eliminated any adoption barriers for our teams.” - Shivnarayan Jaiswal, Sr. Manager, IT

Every year, hundreds of millions of used tires end up as waste, posing serious risks to people and the planet. Tinna Rubber & Infrastructure Ltd tackles this challenge with a sustainable waste management system that recycles nearly 100,000 tons of tire rubber and steel annually for manufacturers and construction companies. To keep its teams across India connected – and to power projects such as expansion into the Middle East and Africa – Tinna Rubber & Infrastructure Ltd partnered with Infiflex Technologies to replace its legacy email with Google Workspace, enabling seamless collaboration and smarter ways of working.

Why Google Cloud?

“With help from Infiflex Technologies, we have deployed an always-available collaboration system that has improved our productivity and streamlined our workflows.” - Shivnarayan Jaiswal, Sr. Manager, IT

With Google Workspace, Tinna Rubber & Infrastructure Ltd teams collaborate seamlessly with colleagues across India and internationally, using phones, laptops and tablets to email with Gmail, conduct video calls via Google Meet, update spreadsheets and create and share documents. 

With centralized cloud storage in Drive, the company eliminated data losses once common with local device storage. Security features such as two-factor authentication, phishing protection, audit logs, and a central admin console now minimize spam and block unauthorized account access. 

The business has recorded near-100% uptime since moving to Google Workspace, and increased email delivery rates by 95%. With a modern, secure and scalable productivity suite in place, Tinna Rubber & Infrastructure is moving into new markets and stepping up its contribution to environmental sustainability.       

Partner Led

Infiflex Technologies

Established in 2010 in Kolkata, India, Infiflex Technologies aims to transform information technology in the cloud environment, building on a project started in 2002 that developed the Cloud Framework GIFFY. The company has experienced strong growth and high adoption across various industries, with operations in the US, Singapore, and India, serving a large global customer base. Infiflex values its customers' brands and recognizes the importance of strategic positioning for sustained business benefit.