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AI for email marketing

Gemini can help you personalise content and craft email copy that converts.

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Gemini creates copy from a prompt with 'Help me write', shown with a man on phone

Enhance your email marketing strategies with AI

Use AI to quickly scale your email marketing efforts to work smarter, not harder. You can use Gemini as your research analyst, capable of helping you to review large amounts of customer data stored in Google Drive. Help boost engagement by using Gemini to assist in creating personalised email content tailored to your audience.

1. Boost engagement and conversions

Personalisation paves the path to conversions. Gemini can help you to write engaging email content for different audience segments. Tap into Gemini's ability to organise and summarise large quantities of customer data at scale, transforming information around user behaviours and preferences into customised content.

2. Write like a pro

Get help creating high-converting email copy in minutes with Gemini as your writing coach. Quickly generate text for email campaigns for different audiences and initiatives – from awareness campaigns to upcoming events and product launches. Use Gemini to create multiple subject line variations tailored to your recipients. Leverage Gemini in Sheets to organise data such as open rates, conversion rates and more so that you can easily measure what content connects with your customers.

Person on laptop using Gemini to help write an email.
3. Save time and resources

Gemini can help you work more efficiently, automating the tedious tasks of creating email marketing campaigns. Leverage Gemini as a research assistant to help you analyse large amounts of data to improve personalisation and optimise campaigns in real time, eliminating the manual work involved. Workspace also integrates with other third-party email marketing tools, allowing you to leverage AI's automation capabilities in existing workflows. Clean up subscriber lists, automate responses and more.

How to use Gemini in Gmail for email marketing

Gemini makes it easy to kick-start your email marketing efforts. In the top-right corner, Ask Gemini in Gmail to help you by choosing from a list of existing prompts. Or create detailed prompts to segment campaigns by the audience, personalised copy and more. Take your email marketing capabilities even further by integrating Google Workspace with Salesforce or other third-party applications in the Google Workspace Marketplace.

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Try AI for email marketing

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